Thursday, June 4, 2009

The Economy Tumbles and Print Media Falls With It. We want to weather the storm.

The Man is pinching every penny, starting with the media’s traditional lifeline—advertisements. That’s why we at NEED say, “Screw the Man.” Everyday headlines read “Another failing newspaper or magazine.” Below are examples of how losing The Man’s propaganda (commercial advertisements) is bankrupting media outlets that readers want to see. It was articles like these that inspired our campaign. Maybe if others follow our lead, we can start to change the headlines—and Save the World.

Can Anything Save Magazines?
Why higher cover and subscription prices might work.

In tough times, Husni says, a greater reliance on subscription revenue is a safer bet than advertisers. "The chances of, say, a half-million subscribers going bankrupt and canceling subscriptions is far less than 50 major advertisers going bankrupt or cutting their ad budgets," he says.

Thought It Couldn’t Get Worse For Newspapers? Wrong

Consumer Mag Ad Pages Plunge 25.9 Percent
Ad revenue drops 20.2 percent in first quarter.


Blender Folds
Music magazine latest to succumb to recession.


Paste Launches Campaign to Save its Magazine
Cash-strapped music title appeals to readers ‘rather than shut its doors.'


Why Portfolio Folded, And What It Means for Business Magazines
Sector continues to struggle despite ‘demand.’


Twelve Major Media Brands Likely To Close In 2009

Checking in on the endangered list
Which consumer magazines are the next to fold?


Canadian Magazines Fold in Wake of Bad Economy

Portfolio Magazine Shut, a Victim of Recession

Minneapolis Star Tribune files for bankruptcy

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